$250.00 AUD

The Sell Out Brand: A Product PR Masterclass

Are you ready to dial up the volume and open the doors to your ideal customer?

The Sell Out Brand Masterclass is key to unlocking your full sales potential.

Take your brand's visibility to new heights by leveraging the power of media publications to endorse your product for you.

If you’re tired of sacrificing sales to ever-changing social algorithms, running out of cash to invest in digital advertising and have fatigued your current marketing channels this Product PR Masterclass is for you.

 

This masterclass includes:

Lifestyle and consumer publicist and founder of GQPR Georgie Quigley walks you through the 4 pillars of theory and dives into: 

—Preparing your media assets

—The importance of knowing when to pitch for certains events, celebrations and seasons 

—How to dissect a media kit and understand what a publication is looking for in your pitch

—Finding your timely news hook

—How to approach product PR pitching

 

Product PR Media expert Jayde Malifa from Are Media gives you an inside look into the world of lifestyle magazines and what they’re looking for in a product pitch:

—What you need in a product pitch

—What price point are lifestyle magazine readers willing to pay

—How to get a story across the line with beautiful imagery

—When is product pitch tipping into a paid opportunity

—Example product pitches that have successfully been published in Now to Love, New Idea, Who, Gourmet Traveller, and Women’s Weekly Food. 

 

Adrian Fagurlund, co-founder and Chief Revenue Officer at Linkby gives you a complete walkthrough of how you can use Linkby for paid performance media mention: 

—How to create a new campaign using the brief builder in Linkby

—What do you need to prepare to get the best results out of a Linkby campaign from key messages, imagery, and USP

—How to set up your campaign budget and understanding how cost per click works 

—How to amply your performance media